OCCUPANT FONTS

▪ Promotional Instagram Posts ▪ January 2023

INSTAGRAM POSTS

These are twelve promotional/experimental graphic posts I have designed for Occupant Fonts, a type foundry in Providence lead by Cyrus Highsmith. The Instagram posts feature various fonts developed by the type designers at Occupant Fonts.

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It’s 2023! Wishing everyone 12 months of success, 52 weeks of laughter, 365 days of fun, 8760 hours of joy, 525600 minutes of good luck and 31536000 seconds of happiness. Happy New Year!

Featured Type: Daleys Gothic, Antenna Serif

Paul Klee, a Swiss-born German artist, explored color theory by means of painting colored tiles. In “Once Emerged from the Gray of Night,” he attempted to mix painting and poetry by inserting letters. The alphabet image is inspired by Paul Klee’s painting replaced with Pentameter(designed by Marie Otsuka).

Featured Type: Pentameter

Paper Embossing is a technique used to raise images on paper which results in a three-dimensional design. Neumorphic Design, popularized by Alexander Plyutto, is used in modern applications to represent raised shape. Magmatic, designed by Cyrus Highsmith and June Shin, is treated with Neumorphism in the image.

Featured Type: Magmatic

There are many useful letter strings when spacing and kerning type. nnpnonopoo is the one I start with when spacing lowercase letters. Of course, I learned this from Cyrus.

Featured Type: Salvo Sans

Inspired by the children’s books produced by Occupant Fonts. While the alphabet is designed to function as letters for reading experience, they are also carefully drawn images that can transform into anything else.

Featured Type: Occupant Gothic

A green color palette devised by the Korean Abstract Artist Tae Im Ha. Green reminds her of sprouting buds after surviving the winter. I have overlayed terms that I personally connect with the color.

Featured Type: Heron Sans

The color wheel is a circular arrangement of colors organized by their chromatic relationship to one another. I have been playing around with strokes and picked ten colors because there are apparently ten Arabic numerals.

Featured Type: Pentameter

Selected the New York subway stations I frequently use. I especially love walking out of High Street station to visit Brooklyn Bridge Park and have dinner at Juliana’s.

Featured Type: Rapport

Once in a while we should all slow down. Overall, it should help us make better decisions, connect deeper with other people and have more meaningful experiences. Being fast might allow us to do more, but doing more never equals to doing what’s best.

Featured Type: Antenna

Loupot is a typeface inspired by the logotype of St. Raphaël Apëritif wine. It is named after Charles Loupot, a French poster artist who designed the logotype. Loupot is one of my favorite typefaces that feels calligraphic and modern at the same time.

Featured Type: Loupot

Why are there so many different world flags? Flags are cultural symbols that show how we belong to a community, organization or nation that share the same beliefs and goals. I wanted to explore how color, with the exemption of important symbols and shapes, can still deliver national identity.

Featured Type: Stainless

Just exploring the shapes and counter-shapes created by Rhode Island School of Design. RISD Blue, a current official color listed by the ‘Rhode Island School of Design’s visual identity, really stands out with its vibrant and electric hue.

Featured Type: Quiosco